Saks Finalises Acquisition of Neiman Marcus Group
The $2.7 billion merger counts Amazon, G-III Apparel Group and Authentic Brands Group as investors.
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Latest News & Analysis
What Fashion’s E-Commerce and Tech Professionals Need to Know Today
BoF Careers provides essential sector insights for fashion's technology and e-commerce professionals this month, to help you decode fashion’s commercial and creative landscape.
Partner Content
Unlocking Commercial Opportunities with Digital Product Passports
Digital product passport technology could tackle counterfeiting, help brands meet regulatory requirements and unlock new sources of revenue and engagement. Michele Casucci, founder and GM of Certilogo and Robin Mellery-Pratt, BoF’s head of content strategy, gathered executives in Paris to discuss its potential.
Unlocking Commercial Opportunities with Digital Product Passports
Digital product passport technology could tackle counterfeiting, help brands meet regulatory requirements and unlock new sources of revenue and engagement. Michele Casucci, founder and GM of Certilogo and Robin Mellery-Pratt, BoF’s head of content strategy, gathered executives in Paris to discuss its potential.
Partner Content
BoF and Lyst Connect New York’s ‘Power Brand’ Community
Executives and creative leaders from brands including Marc Jacobs, Calvin Klein, Tory Burch, Tom Ford, J. Crew, Noah and Canada Goose, among others, joined BoF President, Nick Blunden, and Lyst CEO, Emma McFerran, for a dinner in New York City.
BoF and Lyst Connect New York’s ‘Power Brand’ Community
Executives and creative leaders from brands including Marc Jacobs, Calvin Klein, Tory Burch, Tom Ford, J. Crew, Noah and Canada Goose, among others, joined BoF President, Nick Blunden, and Lyst CEO, Emma McFerran, for a dinner in New York City.
Direct-to-Consumer
Why Some Fashion Brands Are Embracing DIY E-Commerce
With rising competition to acquire and retain customers online, digitally native start-ups are determining how to strike a balance between developing their own e-commerce features in-house and partnering with external software providers.
Why Some Fashion Brands Are Embracing DIY E-Commerce
With rising competition to acquire and retain customers online, digitally native start-ups are determining how to strike a balance between developing their own e-commerce features in-house and partnering with external software providers.
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How Brands Can Beat the E-Commerce Slowdown
The upside for online sales may be lower than many retailers anticipated. Physical stores and social commerce could make up the gap.
Which Fashion Brands Are Most in Tune With Their Customers?
The brands that are most understood by their customers are those that maintain consistent codes even in the face of changing trends, according to the latest reading from The BoF Brand Magic Index, powered by Quilt.AI.
Partner Content
BoF Insights and Quilt.AI Form Partnership to Deliver AI Solutions in Fashion and Beauty
The Business of Fashion is delighted to announce a partnership between its data and advisory team, BoF Insights, and artificial intelligence leader Quilt.AI to provide AI-powered advisory services and subscription tools to fashion and beauty clients.
BoF Insights and Quilt.AI Form Partnership to Deliver AI Solutions in Fashion and Beauty
The Business of Fashion is delighted to announce a partnership between its data and advisory team, BoF Insights, and artificial intelligence leader Quilt.AI to provide AI-powered advisory services and subscription tools to fashion and beauty clients.
Technology
Why One AI Start-Up Is Cataloguing Millions of Fashion Items
Truss has earned support from Selfridges and Depop, as well as a £1 million grant from the UK government’s innovation agency in its effort to build image-recognition for garments that it says could help to power the booming secondhand market.
Why One AI Start-Up Is Cataloguing Millions of Fashion Items
Truss has earned support from Selfridges and Depop, as well as a £1 million grant from the UK government’s innovation agency in its effort to build image-recognition for garments that it says could help to power the booming secondhand market.
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Marketing
Which Fashion Brands Punch Above Their Weight on Social Media — and How They Do It
The brands that generate the most engagement from their followings do so by leaning into cultural moments and subverting norms around typical fashion content, according to the latest reading from The BoF Brand Magic Index, powered by Quilt.AI.
Which Fashion Brands Punch Above Their Weight on Social Media — and How They Do It
The brands that generate the most engagement from their followings do so by leaning into cultural moments and subverting norms around typical fashion content, according to the latest reading from The BoF Brand Magic Index, powered by Quilt.AI.
Technology
Why Fashion’s Curation Problem Is so Hard to Solve
Online retailers are looking to algorithmic personalisation as a way to carry a vast inventory but still show shoppers products that match their individual tastes. It’s the same idea that powers Spotify and TikTok, but pulling it off in fashion isn’t easy.
Why Fashion’s Curation Problem Is so Hard to Solve
Online retailers are looking to algorithmic personalisation as a way to carry a vast inventory but still show shoppers products that match their individual tastes. It’s the same idea that powers Spotify and TikTok, but pulling it off in fashion isn’t easy.
Marketing
The BoF Brand Magic Index: Volume 2
BoF Insights and Quilt.AI co-created The BoF Brand Magic Index to quantitatively analyse the brand-customer relationship. Using AI-driven analysis of tens of thousands of social media posts, the Index ranks fashion and luxury’s 50 most powerful brands based on the clarity of their identity and their relevance in culture between October 2023 and March 2024.
The BoF Brand Magic Index: Volume 2
BoF Insights and Quilt.AI co-created The BoF Brand Magic Index to quantitatively analyse the brand-customer relationship. Using AI-driven analysis of tens of thousands of social media posts, the Index ranks fashion and luxury’s 50 most powerful brands based on the clarity of their identity and their relevance in culture between October 2023 and March 2024.
Partner Content
Fashion Executives Examine the Industry Swing From Performance to Brand Marketing
BoF and Ekimetrics brought together CMOs, CBOs and leaders from the New York fashion industry to discuss the shift from performance to brand marketing. Executives from Gucci, Givenchy, Versace, Estée Lauder, Victoria Beckham Beauty, Saks Fifth Avenue, Neiman Marcus Group, Ganni, Artizia, Anine Bing and Vestiaire Collective shared their insights.
Fashion Executives Examine the Industry Swing From Performance to Brand Marketing
BoF and Ekimetrics brought together CMOs, CBOs and leaders from the New York fashion industry to discuss the shift from performance to brand marketing. Executives from Gucci, Givenchy, Versace, Estée Lauder, Victoria Beckham Beauty, Saks Fifth Avenue, Neiman Marcus Group, Ganni, Artizia, Anine Bing and Vestiaire Collective shared their insights.
The News in Brief
Model Rights Bill Signed into Law in New York
The new law will give models working in the state greater protection from exploitation, harassment and AI.
L’Oréal Acquires South Korea’s Dr.G in Skincare Deal With Migros
French cosmetics giant L’Oréal said on Monday it had agreed to buy Gowoonsesang Cosmetics, which includes South Korean skincare brand Dr.G., from Swiss retailer Migros.
Boohoo Shareholders Vote to Block Mike Ashley From Joining Board
Investors representing 64% of Boohoo’s stock voted against appointing Ashley and Mike Lennon at a special meeting on Friday morning called by Ashley’s Frasers Group.
Walmart Says to Miss Climate Targets as Green Challenges Mount
Previous pledges to reduce operational greenhouse gas emissions by 65% by 2030 and 35% by 2025 are probably not achievable, and the company will consider reviewing its climate targets next year.
Lilly’s US Weight-Loss Drug Shortage Ends, Curtailing Copycats
Sales of cheaper compounded versions must stop within 90 days. Novo’s rival shots, Ozempic and Wegovy, remain in short supply.
Prada Group and EssilorLuxottica Renew Ten-Year Eyewear License
Building on an existing twenty-year partnership, Prada Group and the Franco-Italian eyewear conglomerate EssilorLuxottica have renewed their licensing agreement for ten years.
Sofie Pavitt Face Gets Picked Up By Sephora
The “acne whisperer” for A-list Gen Z celebrities inks her biggest retail partnership yet.