Asket

Brands are turning to AI-powered analytics tools to improve their ability to measure environmental impact in the face of new government regulation. But getting hold of accurate data to support these assessments remains a difficult and largely manual challenge.

The holiday sales bonanza promotes rampant consumerism. And yet, for many sustainably minded designers and founders it’s a valuable marketing moment they can’t resist.

Read the latest BoF Insights report to get BoF’s perspective on the state of the fashion industry’s supply chain model, plus data-driven guidance on how companies can strengthen their supply chains in the face of pandemic and geopolitical challenges.

Championing values has become one of fashion’s favourite marketing tools. But as brands get more political, they also have an opportunity to drive real impact.

As the pandemic-driven surge in fashion e-commerce sends more and more cardboard boxes and plastic bags to landfills, a growing number of companies have radical ideas about how to reduce packaging waste.

The climate crisis, Covid-19 and recent anti-racism protests have forced the fashion industry to recognise how it is failing to live up to its environmental and social responsibilities. Global experts at The BoF Professional Summit weighed in on where we go from here.

You’re invited to the BoF Professional Summit on How to Build a Responsible Fashion Business, broadcast live on 17 June 2020.

'Responsible business can't simplify the truth,' the Co-Founder of Swedish menswear brand Asket told BoF.

BoF talked with executives and experts about how companies can motivate their workforces during this difficult and uncertain time.

Over the last four weeks, the Covid-19 pandemic has shut down fashion’s capitals and triggered a global economic meltdown. BoF documents the early days of the crisis.