Skin Care
Inside the Search for the Next Cerave
The L’Oréal-owned skincare line grew its sales almost five times between 2017 and 2021, riding a wave of enthusiasm for straightforward, affordable, expert-approved skincare, and becoming an industry-shaping force in beauty. Other mass brands are hoping for their moment in the spotlight.
Inside the Search for the Next Cerave
The L’Oréal-owned skincare line grew its sales almost five times between 2017 and 2021, riding a wave of enthusiasm for straightforward, affordable, expert-approved skincare, and becoming an industry-shaping force in beauty. Other mass brands are hoping for their moment in the spotlight.
The Business of Beauty Haul of Fame: The Sephora Exit Polls
Think love is a battlefield? Wait for 2025′s makeup trends.
TikTok’s Hit Korean Sunscreen Brand Makes Big US Push
Influencers are obsessed with it. Congresswoman Alexandria Ocasio-Cortez called it her “ride-or-die” sunscreen. Its hero product’s active ingredient isn’t quite legal yet, but TikTok phenomenon Beauty of Joseon is touching down in the US for the first time.
TikTok’s Hit Korean Sunscreen Brand Makes Big US Push
Influencers are obsessed with it. Congresswoman Alexandria Ocasio-Cortez called it her “ride-or-die” sunscreen. Its hero product’s active ingredient isn’t quite legal yet, but TikTok phenomenon Beauty of Joseon is touching down in the US for the first time.
The Beauty Slowdown Has Come for Indie Retailers
Credo Beauty, Goop, and Thirteen Lune are among the smaller, independent beauty retailers responding to US market headwinds.
How Big Box Retailers Won Over Premium Beauty Brands
Mass retailers like Target and Walmart have invested heavily in their beauty offerings, attracting a fresh crop of indie brands – as well as increasing their overall basket size. For brands wanting a slice of the action, scaling up is necessary.
A First-Day Agenda for Estée Lauder’s New CEO
From cutting costs, rebuilding brand equity and right-sizing its exposure to volatile markets, incoming chief executive Stéphane de La Faverie has a lot to accomplish if he wants to reassure investors that the company’s best days are still to come.
The Business of Beauty Haul of Fame: Can a Facialist Make You More Famous?
“Handcrafted design” is a luxury retail mantra. Hollywood facialist Georgia Louise has harnessed it for a beauty launch.
Korean-American Brands Lean Back Into K-Beauty
TikTok’s K-beauty obsession has inspired brands like Glow Recipe, Then I Met You and Peach & Lily to embrace their Korean beauty origins as international retailers renew their interest in the category.
The Business of Beauty Haul of Fame: Live from New York, It’s Drugstore Mascara!
Can sketch comedy sell makeup? Maybelline and E.l.f. Cosmetics are finding out.
Why L’Oréal’s Meteoric Skincare Growth is Coming Back to Earth
L’Oréal’s dermatological beauty division is usually a blockbuster, but the impact of increased competition and the decline of drugstore distributors on its recent earnings show the company can’t rest on its laurels.
An Instagram Beauty Brand Navigates a TikTok World
Since 2016, Kristin Noel Crawley has grown KNC Beauty slowly and steadily. Now, she’s ready for its big break.
